{"id":1,"date":"2021-11-01T12:50:24","date_gmt":"2021-11-01T12:50:24","guid":{"rendered":"https:\/\/primaryhealthnet.co.uk\/mylocaloptician\/?p=1"},"modified":"2021-11-01T12:50:24","modified_gmt":"2021-11-01T12:50:24","slug":"hello-world","status":"publish","type":"post","link":"https:\/\/bedotdev.com\/mylocaloptician\/hello-world\/","title":{"rendered":"LIGHTBIRD flies further with the Flying Away campaign"},"content":{"rendered":"

LIGHTBIRD flies further with the Flying Away campaign<\/h2>\n
Just some of the the new models of the Light_MATTER and Light_SOCIAL collections<\/div>\n
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To celebrate its third year, Corrado Rosson’s Belluno-based brand launches “Flying Away”, the new campaign dedicated to lightness and freedom.<\/p>\n

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OLB019 C061<\/figcaption><\/figure>\n

The two protagonists embark on a flight without destination or boundaries, in an attempt to escape with style from the daily routine by wearing the new LIGHTBIRD women, men and unisex frames.<\/p>\n<\/div>\n

These new optical models complete the Light_Matter collections – acetate and aluminium frames – and Light_Social – the line entirely in acetate especially designed for millenials.<\/div>\n
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OLB022 C008<\/figcaption><\/figure>\n

The first collection includes two women’s models TIME LBO19 and TEATHER LB022 in bright colours: fluorescent green, yellow, purple, burgundy and havana combined with anthracite and black aluminium anodizing.<\/p>\n<\/div>\n

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There are four new frames in the Light_SOCIAL Collection: LAMPLIGHTER LB069, SUNSET LB071, TRAVELLER LB072, MERCHANT LBO75. All of them are characterised by bold thicknesses, remarkable diamond milling and elegant transparent colour\u00a0 associations combined with details in vibrant tones.<\/div>\n
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OLB069 C099<\/figcaption><\/figure>\n<\/div>\n
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The innovation of LIGHTBIRD is innate in the business model: from the QR code placed on the terminal of each pair of glasses it is possible to connect to the Light_NEST website, which allows to create a functional relationship between the company, the optician and the customer.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

LIGHTBIRD flies further with the Flying Away campaign Just some of the the new models of the Light_MATTER and Light_SOCIAL collections To celebrate its third year, Corrado Rosson’s Belluno-based brand launches “Flying Away”, the new campaign dedicated to lightness and freedom. The two protagonists embark on a flight without destination or boundaries, in an attempt […]<\/p>\n","protected":false},"author":28396,"featured_media":194,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2955],"tags":[],"class_list":["post-1","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-eyewear-specs-glasses-frames"],"yoast_head":"\nLIGHTBIRD flies further with the Flying Away campaign - My Local Optician<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bedotdev.com\/mylocaloptician\/hello-world\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LIGHTBIRD flies further with the Flying Away campaign - My Local Optician\" \/>\n<meta property=\"og:description\" content=\"LIGHTBIRD flies further with the Flying Away campaign Just some of the the new models of the Light_MATTER and Light_SOCIAL collections To celebrate it\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bedotdev.com\/mylocaloptician\/hello-world\/\" \/>\n<meta property=\"og:site_name\" content=\"My Local Optician\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-01T12:50:24+00:00\" \/>\n<meta name=\"author\" content=\"Robert Appleton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert Appleton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/hello-world\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/hello-world\\\/\"},\"author\":{\"name\":\"Robert Appleton\",\"@id\":\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/#\\\/schema\\\/person\\\/bd7d7bd113d1a44726d430a35524bd8d\"},\"headline\":\"LIGHTBIRD flies further with the Flying Away campaign\",\"datePublished\":\"2021-11-01T12:50:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/hello-world\\\/\"},\"wordCount\":257,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/hello-world\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"articleSection\":[\"fashion eyewear\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/hello-world\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/hello-world\\\/\",\"url\":\"https:\\\/\\\/bedotdev.com\\\/mylocaloptician\\\/hello-world\\\/\",\"name\":\"LIGHTBIRD flies further with the Flying Away campaign - 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